The Importance of Being Green has the goal to motivate individuals to adopt environmentally friendly habits and learn about inspiring change makers (from activists, causes, non-profits and green businesses).

The Team

Cara Des Granges, Founder

I started this site as a way to push myself to learn more about how to adopt a greener (or eco) lifestyle and to share my findings with others. I’m sure some transitions to a greener lifestyle will go smoothly while others may be more challenging. I hope you’ll join me on my journey and can pick up a few tips along the way.

Partnership Opportunities

We are always keen to partner with environmentally conscious organizations, businesses, non-profits or individuals seeking to make a difference. We are particularly interested in highlighting Canadian content as we are based in Toronto. Please reach out if you’d like to discuss partnership opportunities by email at theimportanceofbeinggreen(at)gmail.com. Let’s see what positive impact we can make together.